Sela Binui and Investments, part of the Amnon Sela Group

This, in addition to the extensive experience it has amassed over the past two decades, is translated directly into spectacular multibillion-shekel projects that include thousands of housing units and hundreds of thousands of square meters of commercial and office space. The company is currently active across Israel, in Tel Aviv, Ramat Gan, Jerusalem, Herzliya, Haifa, Rishon LeZion, Ashdod, Netanya, the Krayot, Nahariya, and elsewhere.
Sela Binui’s Sela+ customer service department provides the company’s customers with close support throughout the entire purchasing process. Sela+ adheres to the highest standards of timeliness and professionalism, performing comprehensive tests and providing personalized service. With Sela+, Sela Binui is able to provide a comprehensive package, from purchasing and planning all the way through to handover.
Sela Binui’s subsidiary Sela Bizua serves as the company’s project execution arm. It holds a C-5 contractor classification and a safety star, and is known for its excellence in meeting schedules and maintaining green construction and safety principles, thanks to its highly qualified and experienced staff.
Sela Binui’s subsidiary Sela Realty serves to invest in, initiate, and manage projects in the field of rental properties. Among the projects managed by Sela Realty are commercial centers, office buildings, geriatric centers, and industrial and logistics complexes.
Another Sela Binui subsidiary is Sela Agoranim, a tower crane and construction equipment company. Sela Agoranim’s fleet includes dozens of new, cutting-edge tower cranes, used both in the group’s activities and by its partners and customers. The company has established an array of engineering planning, services, operations, and maintenance systems, and its fleet of cranes is set to double over the next few years.
Despite its two decades of experience, Sela Binui has managed to maintain a young and innovative entrepreneurial spirit that has led to the success of multiple groundbreaking projects, winning praise and gratitude from countless customers.

Key residential projects
The new Ramat Efal megaproject – including New Ramat Efal and Nof Efal – Landmark projects in Ramat Gan that include approximately 1,000 housing units in three luxury complexes in the prestigious Ramat Efal neighborhood. The first complex is sold out, and soon the marketing of the other complexes will begin.
“Downtown” project Tel Aviv – This flagship project in Tel Aviv, designed by Gidi Bar-Oryan Architects, will include a 30 story office and commercial tower, and a 20-story residential tower. The project will be located in the heart of a vibrant and creative business district.
Park Afeka – This modern and highly sought-after residential complex in Kiryat Bialik will include approximately 1,600 housing units at the heart of the Ein Afek reservation, with a diverse construction mix, starting with affordable 3-room apartments, through 4-5 room apartments, to penthouses and luxury villas.
Neot Peres, Haifa – About 1,000 housing units in the prestigious Neot Peres neighborhood, in a strategic location by the MATAM high-tech and employment center, main transportation routes, and bustling entertainment venues.
The Consulate Towers – Four luxury towers totaling about 300 housing units in the best location in Jerusalem, the Arnona neighborhood. Residents of the complex will have access to the clear mountain air, a private green park, and exclusive amenities.
Ha’Mishtala – A prestigious residential complex that includes about 400 housing units at the heart of the peaceful, high-quality community of old Katamon, one of the most time-honored and highly sought-after neighborhoods in Jerusalem.
Villa Achziv – A one-of-its-kind luxury complex in Israel that includes half-dunam lots for individual construction in Achziv, just 150m from the most spectacular coastline in Israel.
Too-Towers – Two luxury towers, with an innovative design of 24 floors built on top of a commercial level. Project residents will enjoy the best of all worlds, including an excellent location, quick and convenient access to main transportation routes and educational institutions, and peaceful spaces of urban nature.
In addition, Sela Binui initiates and builds hundreds of housing units in new projects throughout the country, including Herzliya, Ashdod, Netanya, the Krayot, Nahariya, Karmiel, and Tirat Carmel. Moreover, thousands of units are being built as part of the Israeli government’s Mehir Le’Mishtaken, Mehir Mufhat, and Dira Lehaskir programs.

Key rental property projects
OPEN centers – Community shopping complexes in attractive locations throughout the country, serving as community hubs and reflecting innovative Israeli construction and development concepts. Urban, spacious, and thoughtfully planned, the complexes all are located at the hearts of their cities, and are easily accessible on foot to residents of nearby neighborhoods.
The new Ramat Efal mega project – A project that will include about 100,000 square meters of commerce designed by architect Moshe Tzur. The project will be constructed in an attractive location in Gush Dan, near road 461 and the main transportation routes for Ramat Gan and its surroundings.
UPTOWN – The largest mixed-use complex in northern Israel, to be developed in Kiryat Bialik. The complex will include 6 towers of 50-stories each with over 130,000 square meters of employment and commercial space, alongside 1,000 residential units. The project will include a shopping center, recreation, and leisure complexes totaling 20,000 square meters.
Sela Check Post – The most innovative and prestigious office building in the Haifa area, totaling about 15,000 square meters, and located at the heart of greater Haifa’s central transportation and commercial complex.
Yokneam North and South – Sela Binui will build create two beautiful, innovative office buildings, featuring construction of the highest caliber and easy access to major transportation routes including highway 6. The projects will offer office floors as well as commercial and leisure areas, along with aboveground and underground parking.
Kiryat Bialik Industrial Area project – An office building featuring 12,500 square meters of office and commerce space of the highest standard, with a unique, impressive design inspired and planned by Oren Architects. The project will enjoy maximum accessibility to and from main transportation routes.