Rom Kineret Properties and Investments Ltd.

Entrepreneurship and Real Estate


Founding Year 1995
Address 55 Hamasger St., Tel Aviv - View Map
Phone 972-3-3039999
Fax 972-3-3039990
Company Website


Ilan Sasson, Chief Executive Officer and Owner, Rom Kineret Properties and Investments Ltd.

Ilan Sasson

Chief Executive Officer and Owner

Shilo Mori, Vice President - Engineering, Rom Kineret Properties and Investments Ltd.

Shilo Mori

Vice President - Engineering

Erez Podmaski Shaked, Vice President - Planning and Construction, Rom Kineret Properties and Investments Ltd.

Erez Podmaski Shaked

Vice President - Planning and Construction

Roni Rittman, Major General (Ret.) Management Consultant and Business Development, Rom Kineret Properties and Investments Ltd.

Roni Rittman

Major General (Ret.) Management Consultant and Business Development


Rom Kineret Properties and Investments Ltd. is a highly experienced real-estate developer that specializes in complex and substantial projects throughout Israel. The company specializes in creating added value in the areas where it operates while leaving its unique mark both from the aspect of the architectural design and its incorporation into the urban landscape, and from the aspect of using advanced materials while adhering to environmental values. Rom Kineret's mission is to constitute the cutting edge of innovation from the architecture, design, and advanced materials utilization aspects, with nature and landscape preservation and strict professional integrity, transparency and first-class quality, and collaborations with leading Israeli and global designers and architecture firms. Thus, the projects that are headed by the company become architectural icons that add value to the areas where they are built.

Urban Renewal
In the urban renewal field, Rom Kineret is currently constructing Tama 38/3 projects in Bat Yam and Givatayim and is working vigorously to maximize the potential benefits of these projects. The company begins its projects after an in-depth analysis and study of each family’s individual needs, in order to lead to the maximal improvement in its quality of life.
The company considers such projects as the future of Israel’s construction, with the development of city centers.
Despite the complex bureaucracy, the company has began building its first project located in Givatayim’s 7 Ha’Meorer Street.

Selected Projects
Houses of Color
Rom Kineret’s “Houses of Color” project is Israel’s leading creative loft space rental project mainly to hi-tech companies and start-ups. The project currently includes five buildings in Tel-Aviv: The Red House on 3 Yokne’am Street, the Yellow House on 19 Beit-Alpha Street, the Purple House on 68 HaRakevet Street, the Green House on 5 Mikonis Street and the Pink House on 40 Yavne Street, with a total area of 12,000 square meters the “Houses of Color” provide a natural and inspiring work environment that takes the needs of employees into account. The project’s success is expressed in the synergy between the clients, the collaborations and the interactions between the clients in the buildings. The project has received extensive media attention and has gained an excellent reputation owing to its meticulous finishing, which takes into account all of the elements that comprise the project, from the selection of materials to the lighting and the creation of a uniquely textured space that supports a culture of creativity. Rom Kineret is committed to extending this project and constructing additional buildings in various colors. The company intends to add another 6,000 square meters to the project in two new buildings with new bright colors.

The B Towers project in the center of Bat Yam is a unique, innovative and advanced complex that will concentrate all of the city’s main attractions, including culture, shopping, lifestyle and residence, located at the heart of a new and dynamic area that shows tremendous momentum. This residential project is combined with a commercial center, an office tower, and outpatient clinics, in a vast complex on a built area of some 130,000 square meters at the highest point in Gush Dan, with an incredible view of the entire Tel-Aviv area and a spectacular panoramic view of the Mediterranean. The project is close to all Gush Dan major transportation routes.
The project is located at Bat Yam’s main transport intersection. Completion of the commercial complex is expected by December 2022.
Architects: MYS Architects

The SEA TOWER real-estate development project group is a major pillar of the new Park Ha’Yam neighborhood, which will be constructed as an upscale and high-quality neighborhood in Bat Yam, which is currently undergoing rejuvenation. It will include approximately 200 dunams of green spaces, including a flowering, vehicle-free park that will enable sports activities and will include a children’s playground. The project includes five spectacular towers with amazing views of the Mediterranean Sea, and will create a luxurious neighborhood with common-use spaces for the benefit of the residents. The highlight of the project is the direct access to an extensive beach and the spectacular promenade.

Construction of SEA TOWER 1-2 has begun through – by Construction of Sea Tower 3 – by Electra Construction. Construction of SEA TOWER 4 will begin September 2020.

You may also like

ranking of leading urban renovation companies in Israel

ranking of leading urban renovation companies in Israel CofaceBdi 2017 To continue reading the article in Hebrew

47% of the contractors expect prices to continue rising

47% of the contractors expect prices to continue rising In spite of Government efforts – only 39% of the contractors expect an increase in branch’s activity this year, 47% of the contractors expect dwelling prices to continue rising, 82% of the contractors expect the collapse of construction realization companies to continue this year too.   […]

Which company Israelis think it is best to work for?

Which company Israelis think it is best to work for? Every year, as in the last 13 years, we perform the employees survey among tens of thousands of employees in Israel with the aim to analyze their satisfaction from their workplace and in parallel to examine what is important to the Israeli worker about his […]

CofaceBdi Combined risk index summary for October 2017

CofaceBdi Combined risk index summary for October 2017 Deterioration in the Combined risk index of Israel’s economy * About 13.25% of the companies were rated in high and dangerous risk levels * Heading the weak and dangerous branches: Coffee shops and Transport services * Heading the strongest and secure branches: Pharmaceutical and cosmetics industry and […]