Hanan Mor Holdings Group Ltd.

Development of residential, commercial and office real estate projects in Israel and abroad


Founding Year 2004
Address 5 Ha'Bonim St., Ness Ziona 74071 - View Map
Phone 08-9305959 2572* ר 5157*
Fax 08-9302930
Email [email protected]
Company Website


Hanan Mor, Chairman, Hanan Mor Holdings Group Ltd.

Hanan Mor


Avi Maor, Chief Executive Officer, Hanan Mor Holdings Group Ltd.

Avi Maor

Chief Executive Officer

Dror Even-Chen, VP Sales & Marketing, Hanan Mor Holdings Group Ltd.

Dror Even-Chen

VP Sales & Marketing

Shlomi Ben-Zikri, VP Engineering, Hanan Mor Holdings Group Ltd.

Shlomi Ben-Zikri

VP Engineering

Eyal Mulian, Chief Financial Officer, Hanan Mor Holdings Group Ltd.

Eyal Mulian

Chief Financial Officer

Sarit Perlemuter-Shugerman, VP Legal & Corporate Secretary, Hanan Mor Holdings Group Ltd.

Sarit Perlemuter-Shugerman

VP Legal & Corporate Secretary


The MORE Group is a public real estate developer, founded in 2004 by entrepreneurs Hanan Mor and Avi Maor. The Group is known for its unique real estate and residential concept, which promotes a mixed-use urban living environment that harmoniously combines residential, commercial, service, and community aspects. This mixed-use concept evolved from the Group's belief in the "LIVE, WORK, PLAY" philosophy, where everything is within walking distance of the home. The concept is fundamental to the Group's identity, alongside its focus on outside-the-box thinking related to identifying contemporary trends that will influence tomorrow's residential landscape. Today, the Group is involved in various projects that comprise nearly 2,000 residential units, as well as the development of 40,000 square meters of commercial space throughout Israel, including the construction of central commercial areas in Harish, Modiin, Rishon LeZion, Ariel, and other cities. The Group has years of proven knowledge and experience in developing various residential and commercial projects across Israel, alongside the identification of areas with proven growth potential.

Specializing in integrated environments, the MORE Group has the ability to locate, identify, and realize the potential of mixed-use projects through a unique methodology and multidisciplinary system that promotes a combined living environment in multifaceted urban complexes.

The Group’s Credo
The MORE Group views every client as a full partner whose dreams and needs form the basis for planning the development and creation of an integrated living environment, brimming with the most sought-after daily experiences of tomorrow. This concept extends the mixed-use strategy to create significant added value for the Group’s clients and shareholders.

Putting the Client First
The MORE Group always puts the client’s best interests first, throughout all stages of any project. Its concept is to provide the client with an optimal response to every need, from the comprehensive planning stage to final implementation and construction. The Group is committed to client satisfaction and believes that complete transparency is the path to outstanding results.

Managerial Approach
The MORE Group’s managerial approach is geared toward strengthening and consolidating its stability and growth. This enables the Group to improve its market value and generate profits based on business considerations, as well as its responsibility toward shareholders, investors, employees, clients, and the environment.

Corporate Responsibility & Code of Ethics
The MORE Group’s commitment to corporate responsibility made it the first real estate company to receive the Maala Award (2009), following publication of its Corporate Responsibility Report. The Group has also formulated its own code of ethics, which guides all its activities.

Financial Stability
Considering its business responsibility towards its securities holders, the Group has already repaid four series of its outstanding debentures (Series A, B, C & D). The Group began to report income from rental projects in 2017 and is expected to report annual rental income of NIS 42 million by 2023.

Contributing to the Community
The Group, its managers, and employees are involved with and contribute to the welfare of the community and the environment. The Group participates in personal volunteer work and raises funds for volunteer activities and community welfare projects. The Group has also decided to allocate up to 1% of its annual net income, based on its audited financial statements for the previous year, to foster and support community life.

Current Residential Projects
• Yamim – 130 residential units in Netanya’s Ir Yamim • Harish A & B – 278 residential units • Harish C – 180 residential units • Cramim – 101 private homes in Kfar Tavor • MOD – 92 residential units in Modiin city center.

MORE – A Chain of Commercial Centers Under Three Business Models:
MORE SHOP – Regional shopping centers offering a wide range of stores and services under one roof. The Group is currently constructing the first center of this type in Harish, covering some 9,000 sqm.
MORE LIFE – Shopping and leisure centers that provide essential, easily-accessible services for the whole family, located at the heart of residential neighborhoods. The Group is now engaged in the design and construction of two commercial centers in Harish, which will cover some 15,500 sqm, and the planning of a commercial center in Modiin, covering some 3,000 sqm.
MORE STREET – Shopping boulevards inspired by a unique street trading concept. Several have already been established in cities including Harish, Modiin, and Ariel.

Future Projects
Modiin Moreshet – 242 residential units and approx. 3,250 sqm of commercial space • Rishon LeZion’s Narkisim neighborhood – 254 residential units and 2,100 sqm of commercial space • Harish D, E & F – 265 residential units
• Ariel C – 50 residential units and 1,325 sqm of commercial space.
Real Estate Betterment & Development
The Group has two projects comprising 2,300 residential units, which involve rezoning, in addition to commercial space.
International Projects
The Group owns a project in the city center of Poznan, Poland, which includes commercial areas and a 167-room hotel.

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